About the Role

We are looking for a Marketing Lead to join the growth team. This is a role for a DeFi native with extensive experience and track-record contributing to DeFi communities. You are an entrepreneur who can plan, execute and optimize an end-to-end marketing strategy utilizing internal and external resources.

About Silo Finance

Silo Finance is a decentralized, non-custodial lending protocol that brings isolated lending markets to all token assets. Our lending application is live on Ethereum and Arbitrum with hundreds of DAUs.

We are a distributed team from all over the world working to disrupt the decentralized lending market. We maintain a flat organizational structure where all members contribute equally towards a North Star metric.

Silo Finance is backed by a large community of top builders and enthusiasts in the blockchain. In December 2021, we raised over 7,500 ETH from over 1,000 backers in a fair, permissionless token auction.

Responsibilities

• Use Analytics effectively to design marketing campaigns to drive our North Star metric upward.

• Build, manage, and optimize a community grants program aiming to increase our user base across communities and countries.

• Own all communications and social channels.

• Earn organic media coverage (Podcasts; Spaces; News coverages; Youtube; etc.).

Requirements

• Extensive marketing experience in DeFi.

• Proven track record showcasing the creation and successful implementation of marketing campaigns.

• Deep knowledge of DeFi communities and projects.

• Fluency with Analytics tools.

• Entrepreneur at heart with the ability to work autonomously.

• Excellent written and verbal English skills.

Compensation

• Cash Salary: $65,000 - $100,000 / Year

• Generous token allocation

• Remote & flexible working hours